WhatsApp Templates for Business: Top 20 that every offline business should know
Looking for the perfect WhatsApp template for offline business? Whether you run a grocery shop, a clothing boutique, or a jewellery store, WhatsApp isn’t just a messaging app—it’s your next big marketing tool. With these 20, you can drive foot traffic, build loyalty, and engage your customers in real-time. Plus, we’ll show you how to automate them using Pinggo’s WhatsApp Business API and integrate these strategies into your broader retail marketing approach.
Why should retail marketers use WhatsApp?
- Reach customers where they are most engaged
- Send them targeted offers and updates
- Increase in-store visits with time-sensitive specials
- Offer immediate assistance
- Automate the process with pre-made templates
Best Templates
1. Flash Sale
Create urgency, artificial shortage, and boost sales with a limited-time promotion.
“Flash Sale Alert! Enjoy ₹ 2000 off on [Product Name] from 3 to 6pm. Don’t miss out!
CTA [Shop Now]”
2. Loyalty Offer
Rewarding repeated customers with exclusive coupons to increase retention.
“Konichiwa! As our prized customer, here’s a ₹500 off coupon on your next purchase
CTA [Redeem Now]”
3. Order Confirmation
Ease the customer with confirmation of the order.
“Hi, (Name), your order (ID XXXX) has been confirmed. You’ll be notified once shipped.
CTA [Receipt]”
4. Delivery Update
Assures the customer that they will soon receive the order.
“(Name), Your order (ID XXXX) is out for delivery. Track it here ↓
CTA [Tracking Link]”
5. Appointment Reminder
Keeps schedules on track and ensures effective time management.
“Hi, (Name)! Here’s a reminder of your blood test appointment at (Business Name) today at 11 pm.
CTA [Confirm/ reschedule]”
6. New Store Announcement
Informs customers about store openings near them, improving convenience and increases footfall.
“Your favourite (Business Name) has opened near you. Do visit us!
CTA [Get Directions]”
7. Feedback Request
Gathers insights from customers to improve service quality and shows you value their opinion.
“Your feedback means a lot to us. Tell us about your experience.
CTA [Stars Rating]”
8. Re-engagement Message
Revives interest from inactive customers.
“Ahoy! There you are. Finally found you. A lot has happened at (Business Name) since you last visited. See what’s new.”
9. Birthday Wish
Personalizes the customer relationship.
“Happy Birthday to You (Name)! Come eat with us and get a special discount of 20%.
Valid for today only.”
10. Welcome Message
Sets a warm tone for new customers and connects them to your brand’s social presence.
“Hi (Name), we are excited to welcome you to the club. Do check out our socials for the latest haps.
CTA [Social Media Links]”
Every WhatsApp template for business listed here is designed to enhance retail engagement across touchpoints and improve customer interaction.
11. Back-in-Stock Alert
Notifies customers when popular or requested products are available again.
“(Name), your favourite (product name) is back in stock. Be the first to grab yours.”
12. Product Exchange Reminder
Helps customers avoid missing deadlines and builds trust.
“Hi,(Name), your product exchange window expires in 3 days. Visit your nearest outlet.”
13. Customer Survey
Collects valuable feedback to optimize operations, identify issues, and improve satisfaction.
“Hi (Name). We hope you had a good experience. To ensure we keep improving our service, please complete a quick survey here.
CTA [Survey Link]”
14. Shopping Assistant
Offer a premium experience.
“Hey [Name], meet your shopping assistant from [Business Name]! I’m here to help you find exactly what you need. Ready to start?”
CTA [Yes]
15. Exclusive Holiday Offers
Taps into festive buying behaviour with limited-time deals, boosting seasonal sales.
“(Name), This (Holiday name), join us at the nearest (Business Name) and enjoy exclusive benefits of up to ₹50,000.
CTA [Book Now]”
16. Festive Occasions
Strengthens emotional connection with customers through holiday greetings.
“(Business Name) Wishes you and your family a very happy (Festive Occasion name).”
17. Anniversary reminder
Encourages meaningful purchases tied to personal events, enhancing customer experience.
“Congratulations on your 18th marriage anniversary. Get a gift for your wife today and enjoy some exclusive offers.”
18. Thank You
Builds goodwill and loyalty post-purchase
“Thank you for shopping with us at (Business name).”
19. Expiring Rewards reminder
Creates urgency and prompts customers to return before losing their earned benefits.
“Hey [Name], your ₹500 store credit expires tonight! Don’t miss out — visit us today to use it before it disappears!”
20. New Arrival
Sparks excitement about fresh inventory and encourages early visits or purchases.
“Hey, (Name) – new drip just arrived. Here’s a glance: (Product Images). Explore more at our store.”
That marks the end of this article, but it’s just the beginning of using the right WhatsApp template for business to grow your offline retail success.
Explore Whatsapp Business
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